\n\t\tCalm the chaos, Grow the brand.
\n\t<\/h2>\n
\u201cStrategy helps you make the chaos productive by informing how to best leverage the tools of today.\u201d <\/p>\n
\u2013 Fortune 500 CMO \/ Chief Strategy Officer (long-term client)<\/h4>\n
\u201cLeonora is a pioneering brand marketer who has successfully adapted and applied the latest digital trends. Not only does Leonora understand the latest digital innovations, she brings a distinctive perspective on how they should be applied to brand-building. She is one-of-a-kind when it comes to marketing and strategy expertise.\u201d<\/p>\n
\u2013 Michael Stich, CEO, Rockfish Interactive<\/h4>\n\n\t\tImportance of strategy in action-based environment
\n\t<\/h2>\n
\n\t<\/h2>\n
\u201cThe action-biased culture doesn’t allow leaders to spend sufficient time on strategic thinking. I haven’t forgotten how important strategy is, but I don’t have enough time or partners to do it with quality. LPA makes a real difference in this regard.\u201d<\/p>\n
\u2013 VP B2B Health Care Logistics, Solutions & Supplies<\/h4>\n\u201cLeonora is one of the best<\/br>[brand builders] in the world\u2026\u201d<\/h2>\n
\u2013 Jim Stengel, President \/ CEO, The Jim Stengel Co<\/p>\n
\n\t\tThe LPA Difference
\n\t<\/h2>\n\n\t\tA-Players
\n\t<\/h3>\n
\n\t<\/h3>\n
\u201cLeonora is one of the best [brand builders] in the world. Her expertise in both marketing strategy and building organizational effectiveness earned her the respect of the industry and produce great results for her clients.\u201d <\/p>\n
\u2013 Jim Stengel, President \/ CEO, The Jim Stengel Co. <\/h4>\n\n\t\tNo Layers
\n\t<\/h3>\n
\n\t<\/h3>\n
\u201cWith a lot of consulting firms, we get Junior people learning on our dime. With LPA, we only work with top notch, highly experienced folks.\u201d<\/p>\n
\u2013 CPG CMO<\/h4>\n\n\t\tBreadth of Experience
\n\t<\/h3>\n
\n\t<\/h3>\n
Sharing-economy start-up:<\/strong><\/br> \u201cI want to personally thank you for being awesome, thoughtful and impactful in today’s meeting with Urban Sitter. They were blown away by all your work and value add.\u201d<\/p>\n Silicon Valley Medical Device Co.:<\/strong><\/br> \u201cBoth the journey and the outcome were exceptional. I learned a tremendous amount from your insights.\u201d<\/p>\n Large Apparel Company:<\/strong><\/br> \u201cLPA brings great value in every conversation, combining P&G with insights from many other brands.\u201d<\/p>\n P\/E Principal on Company Transaction:<\/strong><\/br>\u201cLPA led\/facilitated a major Brand revitalization with a portfolio company that resulted in positive impacts across the board, from consumers and retail partners to a favorable transaction.\u201d<\/p>\n Consumer Electronics:<\/strong><\/br>\u201cThank you for your help on the [global brand strategy]. Our new strategy is being very well received.\u201d<\/p>\n Leading Weather Reporting Service.<\/strong><\/br>\u201cWe nailed it \/ [Brand Strategy for largest Brand]. Our CEO thinks it’s great. Thinks our purpose is perfect.\u201d<\/p>\n \u2013 Playing To Win (2012 Harvard Business Press)<\/p>\n \t\t\t\t \u201cLPA has first-hand experience running businesses so they translate insights into action \u2013 no ivory tower.\u201d<\/p>\n \u201cLeonora’s expertise, pragmatic yet creative approach and hands on style make her an outstanding choice. I would highly recommend Leonora.\u201d<\/p>\n \u201cLeonora is a gifted marketer who has a knack for asking \u2013 and finding\u00a0the answers to \u2013 just the right questions. \u00a0She brings great wisdom, insight and a collaborative spirit to any project.\u201d<\/p>\n \u201cLPA is provocative, challenges us, and asks tough questions. They\u2019re not order takers.\u201d<\/p>\n \u201cLPA was able to jump in quickly, listen to our needs, adapt approach, and help us get across the line. We don\u2019t find many partners who are as adaptable.\u201d<\/p>\n \u201cI meet a lot of marketing firms who waste my time. With LPA, there was zero waste in the process.\u201d <\/p>\n \u201cLPA\u2019s work is always practical. They don\u2019t spend any time doing stupid PPT\u2019s and internal sell jobs.\u201d <\/p>\n Testimonals Home \u00bb Testimonials Calm the chaos, Grow the brand. \u201cStrategy helps you make the chaos productive by informing how to best leverage the tools of today.\u201d \u2013 Fortune 500 CMO \/ Chief Strategy Officer (long-term client) \u201cLeonora is a pioneering brand marketer who has successfully adapted and applied the latest digital trends. Not only […]<\/p>\n","protected":false},"author":2,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-2285","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/csmhosted.com\/lpa_archive\/index.php?rest_route=\/wp\/v2\/pages\/2285","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/csmhosted.com\/lpa_archive\/index.php?rest_route=\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/csmhosted.com\/lpa_archive\/index.php?rest_route=\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/csmhosted.com\/lpa_archive\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/csmhosted.com\/lpa_archive\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=2285"}],"version-history":[{"count":0,"href":"https:\/\/csmhosted.com\/lpa_archive\/index.php?rest_route=\/wp\/v2\/pages\/2285\/revisions"}],"wp:attachment":[{"href":"https:\/\/csmhosted.com\/lpa_archive\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=2285"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}\u2013 Urban Sitter, Board Member<\/h4>\n
\u2013 Director, Medical Devices<\/h4>\n
\u2013 Insights Lead, Apparel <\/h4>\n
\u2013 Private Equity Partner<\/h4>\n
\u2013 Global CMO, Electronics<\/h4>\n
\u2013 SVP Consumer and Brand Marketing<\/h4>\n
\u201cLeonora was one of 3 outstanding marketing experts who led the creation of P&G’s Brand Building Framework, which enhances critical brand-building capacity\u201d<\/h2>\n
![\"playing-to-win-book\"](\"https:\/\/leonorapolonsky.com\/wp-content\/uploads\/2017\/05\/playing-to-win-book-1.png\")
<\/p>\n\n\t\tPractitioners
\n\t<\/h3>\n\u2013 GM, CPG<\/h4>\n
\u2013 President Fortune 200 Food Company<\/h4>\n
\n\t\tAsk Right Questions
\n\t<\/h3>\n\u2013 Kevin Keller,\u00a0Professor of Marketing , Tuck School, Dartmouth<\/h4>\n
\u2013 Vice President, Health Care<\/h4>\n
\n\t\tFast & Agile
\n\t<\/h3>\n\u2013 Sr. Director, Consumer Insights, CPG<\/h4>\n
\n\t\tNo Waste
\n\t<\/h3>\n\u2013 CEO Beauty Appliance Co<\/h4>\n
\u2013 Vice President, CPG<\/h4>\n","protected":false},"excerpt":{"rendered":"